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SEO Blog is a platform to learn about basics of seo, social media optimization, internet marketing and website/blog promotion through various means. SEO Blog contains up to date SEO and Social Media news, as well as exclusive and useful SEO tips for the SEO beginners. SEO is an ongoing process which needs to be updated regularly to get your blog/site in the top SERPs.

Archive for the ‘Google’ Category

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Google has come up with a new social networking tool known as Google Buzz

7 Comments »February 12th, 2010

Google Buzz is a brand-new social network tool that facilitates Gmail users to share updates, links, images, videos, and more with their friends. GoogleBuzz is designed in a manner that Gmail user can use their existing social contacts to carry out their online social activities. You can start discussions about the things you find interesting with your contacts and also can comment on them. Buzz will also recommend things you can like based (more…)

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Tags: Buzz, Google, Google Buzz, GoogleBuzz

Posted in Google, Social Media

SEO Tips |How to improve URL structure of website for better Google ranking

9 Comments »January 19th, 2010

Creating a URL structure that describes the content can improve Google ranking of the website. This can be done by organizing the website by creating descriptive categories and filenames for the documents, helping in logical creation of simple and user friendly URLs. URL containing relevant keywords provides users and search engines with more information about the page. (more…)

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Tags: better Google ranking, Google, google ranking, URL structure

Posted in Google, SEO Tips

SEO in 2010 | Real-Time Search Optimization

3 Comments »December 28th, 2009

Now with both the major search engine Google and Bing entered in real-time search, it’s definitely going to affect the brand reputation and SEO in near future. Real Time Search is certainly going to be the major factor for most of the online marketers. That’s why till now if you are not using the Twitter or Facebook or Blogging, then the time has come to give serious thought about it.

What is real-time search?

“Real-Time Search” means to get search results on live updates from people on sites like Twitter, FriendFeed,  Facebook, Myspace, as well as headlines from latest news and blog posts. In simple words it means that search engines are now grading the social relevancy of a searched query and giving it place in SERPS.

What does real-time search mean to you as an online marketer?

Think about being on top result of Google with just a simple tweet or a latest blog post. Is’ it exciting, no worry about unique content, link building, nothing but just get engage enormously in social media and more the chance of  getting found in top position in Google SERPs that display real-time results.

How to do Real-Time Search Optimization?

Considering all these things in my point of view real-time search optimization will be required to become a part of real-time search. Because still it’s a new concept and understanding of people is not so much about it will take time to come out with some technical description. Real-time search optimization can be define as following

Search Engine Optimization + Social Media Optimization = Real-Time Search Optimization

In simple word integrating seo with social media optimization can result into real-time search optimization.

Real-time search optimization will require good social media planning and strategies then technical knowhow. Definitely the basics of SEO will not be challenged, and possibly will be as long as search engines exist.  But to build the brand reputation need of social media with seo will be in more demand. Now it will be not simple as just optimize your site and found in top SERPs but it will be also very important what people are talking about your brand in social media.

In present scenario the most important thing is to focus on Twitter to build your social relevancy because tweets are showing up in Google real-time search within minutes. You will have to work hard to build up a genuine following and really good tweets in order to be there. But also not to forget other online communities like Facebook, Myspace, Linkedin, Youtube, etc, to strengthen your social eminence.

Definitely it’s a new start and lot to come about, that’s why start doing basic things and planning for Real-Time Search Optimization.

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Tags: Google Real Time search, Real Time search, Real-Time Search Optimization, SEO

Posted in Google, Real-Time Search Optimization, SEO, SMO, Social Media Optimization, Twitter

SEO in 2010 | Consider Page Speed for Google Ranking

4 Comments »December 24th, 2009

According to Google’s Matt Cutts, page loading time can be a ranking factor in 2010. Though it may be not a major factor but it’s definitely going to hurt the ranking of the website which take unusual time to load.

There are lots of tools available on internet to identify the problems and make them run smoothly. Google has come up with a tool known as Google Page Speed. It is an open-source Firefox/Firebug Add-on. You can use it to evaluate the performance of your web pages.

Once you have installed Google Page Speed in your Firefox browser. You can analyze your page and Page Speed will come with a comprehensive list of problems along with suggestions.

Link to download Google Page Speed

http://code.google.com/speed/page-speed/download.html

Advantage of using Google Page Speed

Improve page load time of your webpage

Reduce your bandwidth and hosting costs

Improve Google ranking in future

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Tags: Google, Google Page Speed, page speed, ranking factor

Posted in Google, SEO

Now Google search can see and hear

2 Comments »December 17th, 2009

Google has come up with a new tool that enables its user to search for information by just taking picture with mobile phones or spoken words instead of typing keywords. In simple words we can say that Google search is getting eyes and ears.

Google Goggles is a free reality application for mobile phones, based on Android operating system that lets people search online using pictures. You have to just connect your mobile phone to the internet and it becomes an eye or ear. You can take a picture or speak some word and use it as query. Finding a match Google will return with the name and other information about what you were looking and will also provide list of relevant web pages.

Google will identify the location of the phone user through the GPS software and digital compass built in many mobile phones that run Google’s Android operating system.

According to company it can recognize millions of objects and places. An experimental version of Goggles will be available for people at Google Labs website.

This application is definitely very helpful for those who want more information about the things that they’re viewing. For example, if you are viewing a historical place or landmark and want some more information about it, what you will do? Google Goggles could solve your query. If your mobile runs on the Google Android operating system, you could take a picture, and Google will return back with information you required. Same case is with any product or thing. For many search queries, using a picture to search is easier and more useful than text only.

Google has really transformed into somewhat more than a sheer search engine. Google has been busy escalating its search in nearly every direction available and making it easier for people to execute the same.

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Tags: Google, Google Goggles

Posted in Google

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